archiving the day

My name is Phillip. I'm a 26 year old account planner,or brand planner, or strategist or whatever you want to call it for an advertising agency in Dallas Texas. My job entails explaining a lot of things which is why I really like it, but I do have a secret desire to be a music critic for one of those really trendy and pretentious music websites (see: Pitchforkmedia or Cokemachineglow). I'd wear ill fitting pants and ironic t-shirts, drink pabst and hate any band that got remotely famous. But I digress.

This blog is built to be a way to chronicle what I'm thinking and reading about on a daily basis, therefore most of it will be stuff I run into at the office. In the end I want to keep a record of things that I see and think during the day. If it helps me focus on interesting stuff then its served its overall purpose.

"the way to be interesting is to be interested" -R. Davies, Important ad guy

My Email: phillip.t.lee@gmail.com

July 16
Radiohead and Google Partner

Providing further proof that Google is slowly taking over the world and that Radiohead is a kind of artist 2.0, the two have partnered to release Radioheads new music video.

From a Washington Post article:

“It’s definitely not your average video considering that there were no cameras or lights used: it’s all data. The video uses real time 3D recording, utilizing structured light and laser-enhanced scanners. Google is hosting the interactive video application at code.google.com and providing an iGoogle gadget for the video and application.”

The technology allows for fans to re-mix the video from the site provided by Google. The LIDAR data is the same technology google uses to scale its street maps. So, same type of data radically cooler use.

So my question is what does partnering with one of the biggest corporations in the world do for Radiohead’s reputation? I for one think it was a great idea and salute our new leaders in their quest for world domination.

Here’s the vid: